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A Pink Relief!

Hey, ever thought about this?

Pepto-Bismol is pink, do you think the color of Pepto and its packaging makes one feel relief??

Pink causes you to relax and be calm… maybe it does that to your stomach too!

Pepto-Bismol

Love,

lucysignature

 

Featured: #PeptoBismol #funny

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We Create Videos! Call us Today

Ready for your close-up? Our team is ready! At Marketing and Design With Color, that’s what we strive to do every day. You won’t find a dull day in our lives, because we believe life is too short for beige & boring!

 We offer professional HD video production, the perfect tool to get you noticed across the world!

From start to finish, our team is here to ensure the highest quality production! Our services include: preparation for filming, coordinating models & their “look”, creating the storyline and scripts, on-site coordination during filming, staging of all shots, props & materials, video editing, and of course… online marketing – We’ll upload your finished product to your website, your YouTube Channel, Facebook page & more! Call us today!!


 

Love,

lucysignature

 

 

Featured: #MarketingandDesignWithColor #WoodruffDevelopment #GrowLandscaping #JohnHelms #NathanLeduc #LullwaterApartments #SwallowtailFlats #OldTown #LakesideVillage #ThePalms #LeighMowry #OliveInteriors

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Paint Colors We Love

As you know by now I love color, just about any color, but my favorite color is PINK!  There are a few that I don’t even consider colors!  Ask a friend or email me and I will be happy to share.  You know I don’t like spreading negativity!

Your space, your clothes, your home should reflect you.  The colors you choose are a big part of the reflection!

Photo credit: Suzanne Jones

That scares a lot of people! My suggestion is don’t be afraid!  You only live once and this is not the dress rehearsal.

Start with an inspiration, what inspires you?  Where do you like to travel?  What makes you feel happy, comforted, safe?  Is there a fabric you love?  A family heirloom you cherish?

I cherish my daughter Liza's bronze-dipped baby shoes

I cherish my daughter Liza’s bronze-dipped baby shoes. Photo by Nathan Leduc

Get a fun tray, start collecting items you love and put on it soon you will have your very own inspiration board, play around with the swatches, the things the ideas the place represented, this is real life pinning!

Don’t be too serious, have fun!  There are a lot of rules about, but who’s watching.

Now that you have what you love, OWN IT!

I love to paint large paint samples on poster board, how can anyone choose a color from a tiny chip??

You can live with it for a few days, see it at different times of the day, see how it makes you feel, how does it look with you stuff??

There are a few virtual makeover sites online that are fun to try to when testing colors, try BHG.com, upload your room photo!!

Daring Colors + Unexpected Colors + Marketing and Design With Color = Dynamite!
Hire us today and let us take your space from the mundane to the extraordinary!


Brands I love:

Benjamin Moore and Sherwin-Williams

A recent project featured in these photos the Massee on Main loft apartments at Old Town, Columbus, GA we painted everything Benjamin Moore Super White, gotta love Super White!  We painted the kitchen and bath cabinets high gloss seen here and the base cabinets and islands SW6230 Rainstorm in high gloss, such a custom look in a rental product I love it!!

Loft at Old Town, Super White walls by Benjamin Moore + SW Rainstorm in high gloss!

Loft at Old Town, Super White walls by Benjamin Moore + SW Rainstorm in high gloss! Photo: Suzanne Jones

Serena and Lily are great for paint color suggestions!

House Beautiful has a nice collection of energetic and soothing colors

West Elm + Pottery Barn every issue of their catalog has a great selection of new colors from a variety of paint makers

Sherwin-Williams shares seasonal palettes from sherwin-williams with colors you can count on usually with a coupon, too!

Better Homes and Gardens always a page about color in every issue, great to tear out and save for that next design job to inspire!

Love,

lucysignature

 

Featured: #AmericanBronzingCo #BHG #BenjaminMoore #Sherwin-Williams #SerenaandLily #HouseBeautiful  #WestElm #PotteryBarn #JonathanAdlerTrays #SuzanneJonesPhoto #CPJCustomHomes #AmberCarpenter #BarnLighElectric #ShawFlooring  #LillyPulitzer #HistoricalConcepts #JonathanAdler #JenniferSchoenberger #OldTownColumbus #SouthenLiving #SouthernLivingInspiredCommunities #FreshieandZero #WoodruffDevelopment

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The Woodruff Way

Interior Design by Leigh Olive Mowry of Olive Interiors

Hire us to create your video for any company project, meeting, or fun event!

Interior Design by Leigh Olive Mowry of Olive Interiors

Call us today at 706-888-2470.

Love,

lucysignature

#thewoodruffway

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The one and only Alana Mintz

It gives me great pleasure to introduce you to Alana Mintz!!

I have had the privilege of working with Alana for several years. Since joining the Woodruff Property Management team in 2011 as the Property Manager of Creekside of Auburn, Alana has been a model, indeed an inspiration, in her service to the multifamily industry and our company.

What is most impressive about Alana’s record of accomplishment is that she has only been in the multifamily industry since 2006. In 10 short years, Alana has risen through the ranks in property management. Starting as a leasing manager, Alana has earned her way up to her current position as Area Director, Vice President & Alabama Real Estate Broker for the Woodruff Property Management Company. While title is of course not what makes a person successful, the way in which you earn new positions within a company is.

Alana is one of the most dedicated professionals I know. She handles every situation with grace, poise and maturity that extends far beyond her years. Alana is a true leader. She is organized, strong, determined and understanding. As an area director, Alana oversees over a thousand units, multiple property managers and staff members. She is also a broker, working to sell homes on one of our properties, while maintaining high occupancy levels across her entire portfolio.

If I had to narrow all of this down to one word to describe Alana Mintz, it would be “invaluable”.

Alana is more than an employee to our company and me, she is an irreplaceable asset. Property managers and staff look to her in times of stress or uncertainty. She provides a calm and cool demeanor in any situation, and attacks every challenge with a passion I wish I could clone and have in every single one of our employees.

As a Vice President of the Woodruff Property Management Company, Alana is always discovering innovative ways to increase occupancy levels, reduce delinquency and create a positive and fun work environment for all. I’m not sure when she sleeps, because she is just as dedicated in her home life as she is in her professional one. Alana is always reading, always researching and always eager to do all she can to ensure our company’s success.

Alana’s record of achievement and service to our company and this industry is overwhelming. I give my highest endorsement to Alana.

Love,

lucysignature

 

Featured: #WPMC #CreeksideofAuburn

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Mascots

I enjoy CrossFit and anything fitness related. I have also run two full marathons and at least a handful of half marathons, but who’s counting!? One of my favorite races was the Disney marathon. This was a memorable race for me because I got to have three of my favorite things in one place: running, family and Disney!

Disney Marathon


cinderella2


One of the main things that I, and the rest of the world, love about Disney is their mascots. They allow us to channel our inner child and let our imaginations fly. Every time I go to Disney, whether it is to run their marathon or simply to go for vacation, and see a mascot, I am immediately brought back to my younger years, where I could be anything I wanted!! Brilliant marketing! Everyone wants their picture made with Mickey!

Marketing and Design with Color and Woodruff Property Management Company have incorporated mascots and “real life” animated characters into property brands, and it’s been a great marketing tool! We take mascots to community events and everyone wants a selfie with them. Then, they post on social media… It’s the perfect memory! We design the costumes and create the brand for our clients. If you need a costume, we can create just about anything! Click here to visit our services page!

We believe that as part of a brand, a mascot is great at helping you connect your audience to your message. Don’t believe me? Just look at all big companies like Aflac and the duck, the University of Georgia and the UGA bulldog, Chick-fil-A and the cow, Macy’s and the pink pig… All these mascots have become timeless icons, becoming an overall part of your personal experience with the brand. Mascots go back years and years and never fail to create a smile and a memory!

One of our favorite mascots at WPMC is Ruffie! Isn’t she so cute?

Lakeside Village. Lulie and Ruffie

Lakeside Village. Lulie and Ruffie. Photo by Suzanne Jones


Ruffie started with a client with brand new apartments, Lakeside Village, who needed a brand. We were hired to develop the brand and roll out a marketing campaign. We included a mascot, a name, color schemes, a logo, design work, media and advertising, and it quickly evolved into a powerfully striking campaign.

Photo credit: Nathan Leduc / Sign: Justin Smith

Ruffie quickly became an important part of the Lakeside Village brand. People recognize her from making public appearances at events, being on billboards, print, media, etc… We can help you achieve this too! We are all about making marketing fun and effective!!

A proven fact: people spend more time looking at ads that have people or animals in them!


Scully



Ruffie Costume



Wrapping up my thoughts up… boundaries are never in my book. All I see is opportunity. I could’ve seen the Disney marathon as a big obstacle to surpass, but instead, I saw it as an opportunity to drop my 42k time and enjoy being around all my favorite Disney characters! The leader in mascots make the brand! I had plenty of time to think and be inspired by the power of a brand and how I could incorporate mascots into my marketing plans.


Here’s my two cents for you: do things that you love, do them with great love, and the chips will fall into place!

Love,

lucysignature

 

Featured: #LakesideVillage #DisneyMarathon #CrossFit #Aflac #UGA #Chick-fil-A #Macy’s #OutfrontMedia #WaltDisneyWorld #Cinderella #Asics #Nike #UnderArmour

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The Landings

The Landings is located on Airport Thruway & exit 8 off I-185 at Whitesville Rd and Sidney Simons Boulevard, in Columbus, GA. The property is located in the center of Columbus. The center has over 50,000 cars that drive by on a daily basis, making it a perfect candidate for a facelift. It has great visibility and access. It is a 10 minute drive from most of the established communities and new residential developments in town. We looked at the location, performed a market analysis, and advised clients based the return for their investment.

The first time I looked at The Landings from a business perspective, my world started spinning faster! The Landings was a revitalization project, and the community needed to be involved. We needed “buy in”! The mayor and city officials were always there. After all, this was a project for the people of Columbus.

This project was a great adventure from a marketing, design, and consulting standpoint. We completely revamped the brand and added new life and energy to a dilapidated commercial area in a great location.

Our goal was to make The Landings a fun place to shop. Fun? I LIKE FUN!!

I took pride and ownership on this project! My husband and children were a part of it in which we felt like it was ours. I was there every day and loved every moment of it!

A spark of Lucy at The Landings was painting the speed bumps PINK! I can’t have enough of it. I’m always wearing something pink, and if it’s not on me, then it’s definitely around me. I wanted all visitors at the Landings to have a taste of it in their life when they came to shop, eat, or play!  You have to remember that at this point, pink wasn’t what it is today. You couldn’t find pink everywhere. This, what seemed crazy, idea definitely had people talking! When word of mouth got around, since there was no social media back then, everyone made their way to see the pink speed bumps. Whether they liked them or thought they were tacky, they still came to see. Guess what? Some stayed to shop, eat, and play. Just what we wanted!

image-7-27-16-at-3-18-pm

Design and marketing, it’s about making people happy. Marketing and design with color is fun! We decorated with turquoise, lime green, and of course, pink. Color makes people happy!

Did I tell you that I believe in a pink and green Christmas? Christmas at The Landings is full of fun!! From making it snow (yes, like real snow!!) in Columbus, to decorating in pink and green, telling the story of Christmas, explaining the reason for the season with our marketing signs, and of course photos with Santa!

I love modern fresh and new, but I also love things with a vintage flair. I love mixing things that don’t necessarily go together. For example, very modern tinsel trees combined with antique blow molds that light up! Hire us for our consulting services to give ideas or to plan and execute your next marketing function.

We took The Landings over by storm! We reinvented, redesigned, and brought to life a shopping center in a great location. Rents went from $8 to $24 per square foot and increased the value of the shopping center by millions of dollars… all in about 24 months!! Needless to say, our team offers outstanding services for design, consulting, re-designing, and new construction for retail and commercial spaces!! Whatever your need and budget is, we can do it! This investment has paid off as The Landings today hosts approximately 300,00 sq. ft. of retail space. By integrating property management with marketing and development, the Woodruff team offers complete services to owners and developers.

image-7-27-16-at-10-30-am-2

We handled every aspect of The Landings’ marketing. We build, manage, advertise and market for our clients- creating consistent brands.

The Landings brand: one-stop shop, good old-fashioned fun, family, and community. Our company and consulting services are all about improving, redeveloping, and assisting our clients to achieve the ultimate goal while increasing the bottom line.

We created a place where customers say that it’s fun to shop and eat at The Landings! It’s filled with beautiful landscaping and planters with colorful flowers by Grow Landscaping, and multiple large sculptures throughout the center. It has co-tenants such as: Outback Steakhouse, Applebee’s, Monkey Joe’s, Kinnucan’s, Gigi’s Cupcakes, Sweet Frog Yogurt, Plato’s Closet, Burnham Shoes, Orange Theory, The Juice Bar, and many other boutique retailers.

screen-shot-2016-07-27-at-9-53-50-am

The Landings is the perfect example that our idea of more is better. Sparkle, shimmer, glitz, glam, and lots of fluff!

Love,

lucysignature

 

Featured: #TheLandings #woollypockets #ikeafurniture #SweetFrogYogurt #GrowLandscaping

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Lisi Lerch

The Lisi Lerch brand initially started with her selling Kentucky Derby hats that she was inspired to create because of the lack of affordable women’s hats in the marketplace. Fast forward a few years, she tested the waters in jewelry making and became an instant success. I love her fun merchandise so much I wanted to become a sales rep for her!! Do I have time??

It’s easy to sell stuff you LOVE and I could wear her jewels every day!!!!

 

I have seen Lisi’s booth at market several times, but I have never actually seen her. This July, I went to Atlanta for the July Market and we ran into each other. She’s as cute as I thought she would be! She’s fun, energetic, creative and kind!

As you might already know, I love Lilly Pulitzer, and probably wear something Lilly every day. I have the Elsa top in pink, and not just one, but five of the exact same shade of pink!! That day, I happened to be wearing it!! As we walked up to Lisi’s booth, I immediately spotted my top, and it happened to be Lisi, and we were wearing the same top!! I knew I liked her!! We immediately hit it off and connected. I purchased the Libby Cluster necklace in neon yellow and wore it right out of the booth!!

Wearing my new neon yellow necklace with Lisi!

Lisi, myself and my new necklace!

We discussed numerous areas of the United States and markets where her jewelry would be well received. I told her that people stop me every time I wear Lisi Lerch jewelry and ask me where I get her creations. I believe in instant updates to your wardrobe in which her pieces are just that and more!! You can update your brand for your business and the design of your spaces as easily as updating your wardrobe. Click here and call us today for a free consultation!!

Stay fun, frolicky and frisky!

Love,

lucysignature

 

Featured: #LisiLerch #AmericasMart #LillyPulitzerElsaTop  #HollyEarrings #neonyellow #KentuckyDerby

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Tommy Crow

My favorite place on Earth is 30A. I love the beach! Luckily, I have visitied many beaches in the United States and the world, but nothing beats this spot.

My 30A sticker stash!

My 30A sticker stash! I used them to make wallpaper for the girls’ lockers!!

During one of our visits to 30A, I went into the Tommy Crow studio, shortly after he opened in Rosemary Beach. As a collector and lover of butterflies, his butterfly photo on canvas immediately spoke to me. I knew I had to have it! However, I just wasn’t sure where it would go.

Image source: http://fineart.tommycrow.com/butterflies/

Source: http://fineart.tommycrow.com/butterflies/

Several years later working on a project, I knew I had the perfect spot for this incredible piece of art. The mascot of the property where I decided to use this piece, Swallowtail Flats Apartments at Old Town, in Columbus, GA, a Southern Living Inspired Community, happened to be a swallowtail butterfly. We chose the swallowtail butterfly, because it is the state butterfly of Georgia! Did you know that? If not, we all learn something every day!!

Butterflies

Tommy Crow produces large format fine art photography and collaborates with designers on custom photo artwork, which is what we acquired for the Mill at Swallowtail Flats. In our case, it happened to be a perfect match, since we were able to tie in the logo to the picture and wrap it up as part of the brand, which is where the magic happened!!

We have invited Tommy to stop by several times, but he hasn’t been able to come by yet, but one day!!

At Marketing and Design with color we believe that creating a brand is not only about the aesthetics but about relaying a message delivered in a subtle, fun and engaging way!

I cannot wait to tell you more about our butterfly benches, butterfly logo, and all things Swallowtail Flats!!

Hire us today to make the most of the art you already own!

Love,

lucysignature

 

Featured: #30A #TommyCrow #TommyCrowButterflies #SwallowtailFlats #OldTown #SouthernLivingInspiredCommunities

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